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Keyword: Outbound innovation, Entrepreneurial orientation, firm performance, PLS-SEM × Clear all

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Adoption of open innovation and entrepreneurial orientation practices in Malaysian furniture industry

Fazli Wadood · Mohammed Emad Alshaikh · Fazal Akbar · Maqsood Mahmud ·Entrepreneurial Business and Economics Review ·2022

The main objective of this research is to integrate the resource-based view (RBV) to analyse how the relationship between firm performance and entrepreneurial orientation is mediated by outbound innovation among furniture firms in Malaysia.

Outbound innovation, Entrepreneurial orientation, firm performance, PLS-SEM

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